Cofounders Audrey & Diane met at a Philadelphia salon in 2002, finding in each other a partnership that propels them both to the top of their fields. They believe that diversity in talent & style helps create an atmosphere for true expression & learning.

 
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Audrey Traum

Owner & Stylist

As a professional stylist for over 12 years, Audrey helps clients envision and develop their unique style. From a conservative bob to an outrageous mohawk, she does it all. When not at Modify, she styles for photo shoots, resulting in an unique forward portfolio. She has a keen ability to understand the producer's vision and interpret it into strong visual elements. Street fashion, runway trends, and music are critical sources of inspiration in her development as an artist.

 

Diane Precht

Owner & Stylist

Philadelphia native Diane Precht brings an artistic vibe to her work as a master stylist and co-owner of Modify: The Hair Art Studio.  Diane launched her career in hair and beauty over 10 years ago, with a strong focus in theater as a production stylist for the Academy of Music, Forrest and Merriam Theaters in Philadelphia. 

In addition to a theater career, Diane's experience spans from platform artistry to salon management to trend stylist.  Her talent as a beauty and fashion professional helps clients explore their beauty through her expertise in luxurious hair extensions and the latest celebrity styles.

Diane received her Cosmetology Teacher's License from Paul Mitchell Academy and also studied at the Wella Institute and the Fashion Institute of Design in Los Angeles, California.  Diane currently lives in Philadelphia with her husband Greg and their two Children.

 

Linde May

Manager & Stylist

Linde started her career in the hair industry 9 years ago. She considers herself a sculptor at heart and enjoys the technical and artistic aspects of haircutting. She believes communication and education are key to getting a good haircut and enjoys working closely with her clients to achieve their goals. She is a firm believer that hair is best maintained by client education. Linde is thrilled to join the team at Modify so she can continue her education, expand her service repertoire and service her clientele in a more intimate and fun environment. Linde's haircutting services include; men's professional, fades, scissor cuts, dry cuts, razor cuts, curly hair, women's cuts.

 
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Kat Knepp

Stylist

Kat Knepp brings 6 years of experience as a licensed cosmetologist to Modify. During this time, she has focused on continuing education and a professional work ethic, making her a trend setting, precise, and popular stylist. She has filled salons with her bright spirit from Davis, CA to New Orleans, LA. In NOLA, she helped grow the Rocket Science Beauty Bar from a small speakeasy-type salon to a full service bustling business catering to a diverse on trend clientele. Her speed and precision in hair cutting, paired with the creativity and passion found in NOLA, has molded her into a talented and artistic hairdresser. She recently relocated to Philadelphia in search of new professional challenges and a community of open-minded artists. If you like cats, science fiction, and freakin' great hair, she is the hairdresser for you!

 

genevieve scoleri

Hair & Makeup

From enhancing natural beauty to complete transformations, Genevieve has a fascination for all types of makeup artistry. Since 2002, she has taken various Professional Makeup Artistry courses in New York and Philadelphia including Tobi Britton’s Makeup Bootcamp, Evolve, Your Name Professional Brands, MAC, and Airbrush Makeup by Temptu. She also obtained her cosmetology license and hair artistry skills from attending the Jean Madeline Aveda Institute in South Philadelphia. She is always seeking more education in order to continue to better her craft, grow as an artist, and be able to provide the best service and makeup knowledge for her clients.

Whatever your reason for wanting a professional makeup application Genevieve wants to work with you to find the perfect look for you no matter how natural or dramatic. It is her mission to combine your style preferences with her expertise to find the perfect look for you.

Genevieve has been a Freelance Makeup Artist since 2006 pursuing opportunities in Bridal/Special Occasion Makeup, Film/TV and Photo Shoots. With her experience working with her own bridal parties, she is very excited to join the Modify Team not only as their Key Makeup Artist, but as their Wedding Coordinator which enables us to provide the best service we can for all of our Wedding Parties.